If customers don't like how your widget works - this is your fault. If prospects don't understand why they should buy from you - this is mostly certainly YOUR FAULT.

Time flies and seasons change, but one thing remains an absolute constant … your need to follow trends to keep your business competitive.  It is important to adjust your marketing strategy to fit behaviors of your desired audience. Think with Google recently issued a y...

Do you have enough funds for first year living expenses? Grants/ Loans/Financing? Do you have a clever Business Name? Register the domain name/email address.

So what’s in a brand?  If you are running a business you must know the answer to this question.  Branding can be simply as “allowing you to sell more things, to more people, over more years at a higher price.” That by far is my favorite loose definition of branding. Be...