Celebrity Chefs Fail Too! Don’t Believe Your Own Hype
If customers don't like how your widget works - this is your fault. If prospects don't understand why they should buy from you - thi
Build a Brand for Success with Proper Positioning
So what’s in a brand? If you are running a business you must know the answer to this question. Branding can be simply as “allowing you...
Understanding Real Estate Brand Equity for Real Estate Agents and Brokers
A strong personal brand helps real estate agents build relationships, maintain customer loyalty, and most importantly grow your business. Mo
The Personal Branding Lesson from the 2016 Presidential Race Every Business Owner Needs to Know
I’m certain that most people will agree that there are many lessons to be learned in how the 2016 presidential election has played out...
5 Reasons Why Coaching Might Be What Your Small Business Needs
Is it time you took on a business coach? No matter how successful your small business, no owner has all the answers. But knowing when to...
Why Muhammad Ali Was the Greatest at Public Relations and Branding
Muhammad Ali once quipped that he said he was the greatest before even he knew he was. His chants about being “the greatest of all time”,...