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Educating Credit Union Finance Pros on Innovation Communication during Speaker at 25th Annual CUNA F

Shakira M. Brown, Award-Winning Branding and Business Communication Speaker

FIRM NEWS: Shakira M. Brown, chief executive officer of SMB Strategic Media LLC ( and Princeton Mercer Regional Chamber member, will serve as a speaker among a roster of esteemed industry leaders during the Credit Union National Association’s (CUNA) Annual Finance Council Conference May 19-22, 2019 at the New York Hilton Midtown in NYC. This year marks the 25th anniversary of CUNA Finance Council Conference, one of the largest annual gatherings for finance professionals in the credit union industry. CUNA Councils ( is a member-led, collaborative community of credit union leaders providing new ideas and innovation to foster professional development, while advocating for the overall success of the credit union movement. CUNA Finance Council is one of seven CUNA Councils, a network of more than 7,000 credit union professionals.

Brown, an award-winning Branding and Business Communications Strategist and Professional Speaker, will lead a breakout session on May 21, 2019 at 9:10 am and 11:00 am titled, “Innovation through Conversational Leadership.” Her session is designed to provide strategies for finance professionals through the process of ideation to manage constant industry disruption. During her presentation, Brown will educate attendees on how to tap into their ability to recognize and hone their creative potential to inspire their teams to do the same. She will also advise on techniques to increase their individual creativity to generate solutions to business challenges and achieve the results they want.

“It’s an honor to be invited to speak to address credit union industry finance professionals and share insights on such a hot button topic,” said Brown. “CUNA Finance Council Conference attracts many of its 1,300 council members once a year for a jam-packed event designed to help them optimize their professional performance. I am honored that CUNA has invited me to speak so that I can lend my expertise on communications and innovation to encourage attendees to stay competitive amidst change.”

In addition to networking opportunities, this year’s conference provides attendees with expert insight on relevant financial trends, and will also feature keynote addresses from Platon and Mark Schulman. For more details about CUNA Finance Council Conference visit

To learn more about Shakira M. Brown as a professional speaker and workshop facilitator at future events, please visit,


About Shakira M. Brown

Shakira M. Brown is an award-winning Professional Branding & Business Communication Speaker ( and former network television broadcast journalist with nearly 25 years of experience. Shakira is the CEO of SMB Strategic Media LLC (, a firm that helps businesses get to the heart of why the customers/clients buy their goods and service helping them clarify their message via strategic brand messaging. She is also the lead marketing consultant for America’s Small Business Development Center at The College of New Jersey. She has won over 13 industry awards in various disciplines for her work. Shakira frequently shares her expertise at national conferences and corporate workshops as well as with the media such as American Express Open, Crain’s Chicago, PR Week, Brand Week, Smart Money and she is also a contributing writer for Black

About CUNA

Credit Union National Association (CUNA) is the only national association that advocates on behalf of all of America's credit unions, which are owned by 110 million consumer members. CUNA, along with its network of affiliated state credit union leagues, delivers unwavering advocacy, continuous professional growth and operational confidence to protect the best interests of all credit unions. For more information about CUNA, visit

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