The Start-Up Entrepreneur's Must Have To-Do List

If you are thinking of starting a business, you are in for a rewarding challenge. To give you a good head start in thinking strategically, check out my start-up to-do list below:


  • Would you buy your product/service?

  • Will you make a profit at the price?

  • Are you solving a problem?

  • What makes you different from competition?


  • Do you have enough funds for first year living expenses?

  • Grants/ Loans/Financing?

  • Do you have a clever Business Name?

  • Register the domain name/email address.

  • Figure out type of business: incorporation or sole proprietorship?

  • What permits/licenses are required?


  • Determine your brand message - what do you want to be known for?

  • Hire someone to build an amazing website

  • Register all social media profiles (ASAP)

  • Build a marketing email list and use a customer relationship management tool

  • Establish a relevant visual identity (logo and color palette, etc. )

  • Networking is key so get business cards designed and ordered


  • Open a business bank account

  • Set up an accounting system or hire a bookkeeper

  • Delegate work with co-founders.

  • Put everything in WRITING, at all times

Do You Feel Dysfunctional About Starting Your New Business?

Maybe you know someone who's thinking about quitting their full-time job to start a small business OR they are already in the first 1-2 years of entrepreneurship a could use some survival tips? Then be sure to check out and share this new small business opportunity

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Shakira M. Brown is a awarding New Jersey public relations expert, marketing and branding specialist. Note: Ms. Brown is not/not affiliated with the entertainer with the same first name.Small Business – Marketing – Branding – Web Strategy Essex County, NJ/Morris County, New Jersey/Union County, NJ/Bergen County, New Jersey/Middlesex County, NJ,  NJ/Gloucester County, NJ/Camden County, New Jersey/Mercer County, New York, PA, MD, CT, Florida, California, Illinois, Texas